How Luxury Fashion is Promoting Women’s Rights

Fashion can be empowering. Not only does it make us feel great; but it also promotes creativity, individualism, and equality.

“Fashion is part of the daily air and it changes all the time, with all the events.
You can even see the approaching of a revolution in clothes.
You can see and feel everything in clothes.”
– Diana Vreeland

This current revolution in women’s rights is palpable and luxury brands are leading the way. Women’s clothing is as bold and unpredictable as their wearers.

How Designers are Supporting Women’s Rights

Chloé Partners with UNICEF to promote Gender Equality

On the 8th of March 2020 luxury label Chloé will initiate a three-year partnership with Unicef to promote gender equality. Chloé has been stepping forward in recent years to promote equality and women’s rights, and we couldn’t be happier.

The partnership with Unicef will see Chloé designing a specific range of Power Tees, necklaces and bracelets. All proceeds from sales will go towards various Unicef young girls and women’s education programs.

Prada and Fendi Donate Personal Items for Auction – Preloved from the Designers Themselves!

Our two favorite designers chose last year to donate some personal designer bags and clothes to support the Non-Profit Organization Mothers2Mothers during an auction.

Mothers2Mothers, which is dedicated to preventing mother-to-child transmission of HIV by providing education and support for pregnant women and new mothers living with HIV, received 100% of the proceeds.

Who knows what you can find secondhand these days – perhaps something that hung on the arm of Silvia Fendi or Miuccia Prada!

Burberry Donates Work Wardrobes For International Women’s Day (IWD)

If you want to get the job, you need to look the part. Burberry’s understood this and decided to do something about it for their 2019 IWD campaign. The label paired up with UK charity Smart Works to offer women in need outfits to land the job.

Burberry has in fact been working with Smart Works since 2013, looking into the broader impact fashion brands can have through the donation of surplus stock. Exploring the benefits of a more circular approach – similar to buying preloved luxury brands.

“You can have anything you want in life
if you dress for it.” – Edith Head

Gucci teams up with Chime For Change to Help Women be Heard

The fashion powerhouse teamed up with Salma Hayek Pinault and Beyoncé Knowles-Carter in 2013 to fight inequality. Chime for change was born and is going from strength to strength.

Each year they use the platform, supported by activists, artists, and a number of big organizations, to spread stories that promote change.

In their words: “to inspire participation in a collective community, bringing people together across borders and generations in the fight for equality”

How You are Supporting Women’s Rights by Buying Preloved Designer Brands who supports the cause.

Sustainability, upcycling and a circular economy are the future. There is a quote by David Brower that sums it up perfectly:

”We don’t inherit the earth from our ancestors, we borrow it from our children.”

Fast Fashion is polluting the planet – and in the process harming the environment for future generations of men and women.

By buying quality preloved items, you’re helping create a healthier environment for the next generation. Your items will last longer and you’ll be able to resell these timeless pieces again in the future.

Celebrate this International Women’s Day in Style and Give Back

By supporting sustainable fashion you are empowering other women, saving the planet,dressing like a #SheBoss and being an overall kickass gal!

And don’t let the price hold you back, buying preloved supports a circular economy, saving you dollars and putting some in another girl’s purse.

Opting for new? Buy from the brands that are making a difference this International Women’s Day… The Devil doesn’t wear Prada – you do